Alexa.com review

Alexa.com says it is Web traffic and Ranking Website owned by Alexa Internet, Inc (founded in 1996) which is a California-based subsidiary company of Amazon.com .It offers a free to install Toolbar called as Alexa Toolbar. After installation it collects data on browsing behaviour which is transmitted to the website where it is stored, analyzed and provide as the basis for the company’s web traffic reporting.

It helps the Alexa Toolbar User to get information about the Alexa Ranking of any site he/she visits automatically as well as provides information about recent Hot Topics on the internet.

You might be stunned to know how alexa is measured. Experts say that alexa.com measures your website’s traffic in unfair practices but still people consider it as a reputation of your website.

Installing Alexa Toolbar is not necessary as anyone can visit Alexa.com and check the ranking of any site in the world completely free with just one click but with Alexa Toolbar is usual and easy way which gives you an overview about the status of a website.

Alexa’s traffic rankings are based on the usage patterns of Alexa Toolbar users and data collected from other, various sources over a regular 3 month period because of which its correctness is a much disputable topic.

The Alexa Toolbar for Internet Explorer 7 is considered malware by Microsoft and as such cannot be installed on Windows Vista.

You can download the alexa toolbar and use it every day to check out the rank and statistics of popular websites. You can download the toolbar from the following link:http://www.alexa.com/toolbar